January 2024 - MultiVariants

Loyalty Hacks for B2B: Boosting Growth and Retention with Loyalty Programs

Having a positive experience is essential for customer retention because everyone remembers it. When customers feel like they are a part of something unique, they are more likely to engage with businesses in many ways, like buying more, telling others about their experiences, and sharing information. Many companies, including those directly involved with consumer interactions, […]

Product Categorization Guide in a B2B Wholesale Business

Boost B2B Sales: The Ultimate Guide to Product Categorization

Ecommerce websites around the world are fighting for customers to buy their products. Especially after the global pandemic, the ecommerce industry has grown far faster than anyone could have predicted. With so many online stores, competition will keep growing with every passing year. According to WebsiteBuilderExpert, an average customer spends an average of 53 seconds […]

Level Up Your Shopify Smart Search To Drive Sales

When competition is fierce, and customer expectations are higher than ever, having a practical search functionality on your Shopify store is crucial. Enter Shopify’s Smart Search, a powerful tool that can significantly enhance the user experience and drive sales. Intelligent Search is not just about finding products; it’s about understanding your customers’ intent, providing relevant […]

Relationship Between Cash Flow and Inventory Control in a B2B Business

For any business, generating revenue is crucial for survival and growth. Revenue is even more important for B2B ecommerce stores. The ecommerce business will keep growing and to be a successful B2B business your business needs to stand out. Among many Shopify startup stores, many common Shopify mistakes are made causing the business to fail. […]

Data-Driven B2B Sales Optimization: A Step-by-Step Guide to Refining Your Approach

While 35% of B2B marketers can calculate ROI, 47% are honest and say they don’t know how to do it, and 18% are still unsure. The goal of data-driven B2B sales optimization is to improve sales processes, systems, and strategies through testing, learning, and modification. Better sales operations, customer insights, and growth may be achieved […]

10 Vendor Relationship Strategies For B2B Inventory Success

As your business operations grow it’s hard to manage everything yourself. That is especially true if you run a B2B business. Keeping track of a large inventory is time-consuming and increases lead times when inventory is mismanaged. That is why more businesses are focusing on vendor relationships than ever before. Tech Pro Research survey found […]

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