The Secret To Wholesaling: How Wholesalers Add Value And Make Money
Over the past few years, the wholesale industry has seen considerable changes. Gone are the days when wholesalers were crucial to the supply chain. More and more companies are looking to cut out the middleman and seek other alternatives to distribute their products. According to Statista, direct-to-consumer sales have increased by 15% from 2019 to […]
Behind the Scenes: The Essential Jobs Wholesalers Do
Various jobs worldwide, ranging from farmers and factory workers to teachers and doctors. But out of all of these, where would you put wholesale and retail workers? The wholesale and retail business make up 13.2% of all employment in the world, according to the International Labor Organization. To put it into perspective, there are over […]
Best Products to Buy in Bulk and Sell on Shopify
The eCommerce boom at the start of the 2020s will continue to grow yearly. And the one spearheading the boom is Shopify. Shopify is an eCommerce platform where people set up their online stores. Since its inception in the mid-2000s, they are now the market leader. According to DemandSage, there will likely be 700 million […]
B2B Growth Hack: Leveraging Third-Party Apps for B2B Customer Segmentation
The B2B market is very competitive. Analysis of data has to be optimized to be successful. But have you ever wondered how some businesses seem to know exactly what their customers need? The answer lies in using third-party tools to analyze customer segmentation data to gain an advantage. According to Insider Intelligence, data marketing spending […]
Understanding The Importance of B2B Buyer Personas on Shopify
You probably have heard the saying: the customer is always right. But sometimes you have to wonder: Are they right, or is your understanding of your customers bringing success? Both are equally important, but I must lean towards the knowledge that your customer is more important for continued success. One way businesses online can better […]
Importance of Inventory Management in a B2B Business
For B2B businesses, there are specific processes that every business should follow. Probably the most important one out of them all is managing inventory. You can say that inventory is the lifeblood of all B2B businesses. According to Deloitte, 6% of poor-performing supply chains that conduct inventory management can grow in revenue. That is significantly […]
Comprehensive Guide On How To Make A Buyer Persona For A B2B Business
Understanding your customers’ needs is essential. In the B2B or B2C market, gaining a deeper understanding of your customers will help increase your sales and profit. The one framework that allows your business to understand your customers is through buyer personas. Rock Content blog states that 82% of the companies created better quality value propositions […]
Key To B2B Success – Future Trends of B2B Segmentation In 2024
B2B customers can be confusing to understand. The mistake is made in trying to understand a large, unclear picture, which is what businesses seem to do. Instead, it is much easier to understand more minor and explicit images. That is what customer segmentation allows for your business. It divides your customer base into smaller segments […]
Do B2B Customer Segmentation for Profit: A Data-Driven Guide
Different types of customers need different kinds of services, and each business has its services for each type of customer. In a business-to-business setting, for example, a person could split their customers into different segments based on the type of business they do business with. One of the most important aspects of business-to-business (B2B) eCommerce […]
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