Finding a trustworthy food shop for a fur baby is difficult. A poor diet can lead to many serious health issues – obesity, diabetes, pancreatitis, allergies, or dental problems. No one can take any risk, can they?
BARF India ensures that parents don’t have to compromise on their pets’ health. They provide fresh, human-grade pet food without any preservatives or additives. Experts and certified veterinary nutritionists formulate their foods to be not only delicious but also safe and wholesome.
BARF India, founded in 2017, has already established itself as one of the best pet food providers. With its people’s 36 years of experience in Animal Nutrition, it is deeply committed to providing top-quality pet food. It has only one goal – ensuring our furry friends receive the best nutrition possible.
They are offering a range of products. Customers can find products from single-protein raw dog food, and multi-protein raw dog food to grain-free, gently-cooked cat food. Its great collection is also mesmerizing.
BARF India offers a biologically appropriate raw food diet (BARF) tailored to meet the nutritional needs of growing puppies and adult pets. They fully focus on providing natural, high-quality ingredients to ensure optimal health and development. They ensure the food meets the nutritional standards set by the Association of American Feed Control Officials (AAFCO). Their products are safe because there are no fillers, no artificial flavors, and no preservatives.
BARF India wanted to offer a starter pack that included different recipes. They wanted to let their customers choose the recipes. However, they have a range of different recipes.
Here are the challenges –
BARF India wanted to fix the number of recipes customers can buy. Clients can’t buy more or less than the defined number. In this case, the number was 4. That means they wanted to restrict the buyers from buying more or less than four recipes.
They could apply MOQ restrictions without a third-party app. Though basic coding knowledge was the requirement. They could modify the cart.liquid file to prevent customers from checking out unless they meet the MOQ. However, this restriction only applies to the cart page. Customers could still bypass it via direct checkout links.
Shopify still doesn’t have a Mix and Match feature. So, customers couldn’t choose their pet’s desired protein meal. BARF India had to sell pre-defined packs. While protein is essential for all pets’ diets, some might develop food allergies or intolerances to specific protein sources. So, many customers couldn’t buy the starter packs despite them being delicious and nutritious.
Even if they could apply the MOQ, maintaining the cart page and checkout page was difficult. They needed to learn Liquid, Shopify’s template language, and JavaScript for theme modifications.
So, how did BARF India win their customers’ hearts once again?
They were looking for an app that could solve all of their issues at once!
There are a lot of Shopify apps that offer MOQ features. But not all of them offer mix and match. MultiVariants – The order limit app was their rescuer. Setting MOQ, mix and match, and cart restrictions became easier for them.
It is simple to set the rule from the admin panel. Just a few clicks are required and no coding knowledge is required.
BARF India wants to apply order quantity restrictions and mix-and-match features. Customers can’t buy less than 4 packs of meat. They also can’t buy more than 4 packets. Also, they can choose any type of recipe. The add-to-cart button will remain inactive until this MOQ restriction of 4 is met.
The add-to-cart button will be active once this MOQ 5 is met and customers can place orders then.
The add to cart button will be again inactive if they choose more than 4.
This restriction will also be applied in the cart section. It means that customers won’t be able to change the quantity in the cart.
Here, you can see the customer added a starter box along with raw dog food – a duck recipe. The increase and decrease signs are different for these two orders. Customers can change the total product quantity for a single recipe. However, they can’t do the same with the starter box because of MultiVariants’ restrictions.
BARF India is happy using MultiVariants on their Shopify store because it can apply different business rules, which accelerates their business growth. Their review from the Shopify app store explains their feelings!
Their customer support is beyond exceptional—an 11/10 experience. The team was incredibly patient, took the time to understand my exact requirements, and implemented everything perfectly in just one sitting. No back-and-forth, no delays—just seamless execution and fantastic service.
Not only did they like the app, but they also recommended the app happily!
I can’t recommend MultiVariants – Bulk Order enough! If you’re looking for an app with top-notch functionality and a support team that truly cares, this is it. Best experience ever!
BARF India is undoubtedly one of the best options if anyone wants natural, high-quality food for their pets. They are deeply committed to providing delicious, safe, and nutritious pet food. Their foods are formulated by experts and approved by veterinarians. That is probably why BARF India is paving the way for the global pet food industry.