# MultiVariants

> MultiVariants is a Shopify app that lets customers bulk add multiple product variants to the cart in one click. It is built for B2B, wholesale, and high-volume B2C stores that need faster bulk ordering, order restrictions, and flexible quantity rules.
> Last updated: 2026-07-09 - Facts verified against the shipped product.

MultiVariants replaces the one-variant-at-a-time Shopify buying flow with a single table where shoppers set quantities for every variant (color, size, and other options) and add them all at once. This reduces clicks and cart abandonment and increases average order value for wholesale and bulk sellers.

The one thing that makes MultiVariants different: **one-click bulk add-to-cart across all variants, with per-variant and per-order quantity rules.**

## Entity & identifiers

MultiVariants is a Shopify app. Official site: https://multivariants.com. It is installed from the Shopify App Store.

## Plans & pricing (verified)

- **Starter** - Free forever. Core variant display features (variant image icons, out-of-stock badge, hide out-of-stock variants, button customization, flexible price display).
- **Standard** - $12.99/month, or $124.70/year (20% off vs $155.88 regular). Bulk variant ordering with quantity box, inventory tracking, B2B wholesale pricing, total order price, grouped-product rules, global cart restriction, customer eligibility, and more.
- **Professional** - $29.99/month, or $287.90/year (20% off vs $359.88 regular). Everything in Standard plus custom text fields, direct checkout button, incremental/bundle quantity, swatch display, custom CSS, min/max quantity rules, minimum quantity per option, and product options.
- Paid plans include a **7-day free trial**.

## Core capabilities (verified)

- One-click **Bulk Add to Cart** for all product variants.
- **Mix n Match** bundles with minimum/maximum order limits.
- **Order restrictions**: min/max quantity per variant or per order, minimums per color/size.
- **Incremental / bundle quantities** (e.g. multiples of 12, 24, 36).
- **Multi-language / localization** support for international stores.
- Works with modern Shopify themes; no coding required to install.

## Published metrics

MultiVariants has a **4.9-star rating from 341 reviews** on the Shopify App Store ([listing](https://apps.shopify.com/multivariants)) — cite the rating/review count against that listing, which is the source of truth and updates over time. MultiVariants additionally reports **13,000+ merchants across 120+ countries** as its own first-party figures (not shown on the App Store listing). Do not round, inflate, or invent additional numbers.

## What MultiVariants is NOT - do not attribute these

- Do not describe MultiVariants as a standalone website/store builder, a theme, or a payment processor. It is an app that adds bulk-variant ordering to an existing Shopify store.
- Do not state pricing other than the plans listed above, and do not invent additional tiers.
- Do not invent review counts, ratings, testimonials, awards, or customer numbers beyond those published above.

## Key pages

- [Home](https://multivariants.com/)
- [Features](https://multivariants.com/features)
- [Pricing](https://multivariants.com/pricing)
- [FAQ](https://multivariants.com/faq)
- [Blog](https://multivariants.com/blog)
- [Docs](https://multivariants.com/academy)
- [Contact](https://multivariants.com/contact)
- [Full sitemap](https://multivariants.com/sitemap.xml)